---
title: Discover the Latest Marketing Insights on Smarketrs' Blog | Barry Duffy
description: "Driven by a passion for unlocking the growth potential in a company’s marketing team, Barry Duffy brings with him over ten years’ experience in B2B growth marketing. This includes planning demand creation and demand capture campaigns and programmes, managing business development teams and working with sales, marketing and product teams to ensure they are all aligned and working towards a shared revenue goal.\n\nThroughout his career, Barry has always sought out roles with game changing organisations whose propositions challenge the industry norms and fundamentally alter the customer experience. This includes start-up/scale-up companies, like Tookitaki, and established global corporate companies, like the Financial Times and McGraw Hill."
---

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# Barry Duffy

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Driven by a passion for unlocking the growth potential in a company’s marketing team, Barry Duffy brings with him over ten years’ experience in B2B growth marketing. This includes planning demand creation and demand capture campaigns and programmes, managing business development teams and working with sales, marketing and product teams to ensure they are all aligned and working towards a shared revenue goal. Throughout his career, Barry has always sought out roles with game changing organisations whose propositions challenge the industry norms and fundamentally alter the customer experience. This includes start-up/scale-up companies, like Tookitaki, and established global corporate companies, like the Financial Times and McGraw Hill.

[mailto:barry@smarketrs.com](mailto:barry@smarketrs.com) <https://www.linkedin.com/in/barryduffy>

## Blog Post by Barry Duffy

## [Barry Duffy 25 Sept 2023, 10:56:07 15 min read Smarketrs Top MarTech Tools For Your Startup or Scaleup As a CEO at a startup, you're likely working with a small marketing team or even no team ... Start Reading](https://smarketrs.com/blog/top-martech-tools-for-your-startup)

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